General description
Why Exhibit at BEAUTYISTANBUL?
The 6th edition of BEAUTYISTANBUL took place from May 8 to 10, 2025, at the new TUYAP Fair Center in Istanbul, Turkey. The improved layout, with dedicated product category divisions, enabled focused and efficient interactions between exhibitors and professional buyers.
With 1,295 exhibitors from 66 countries, including 20 national pavilions, the event further solidified its place among the Top 5 largest cosmetics exhibitions globally.
Trade visitors from 167 countries attended, once again proving that BEAUTYISTANBUL is the most international cosmetics event in the world.
It is a unique opportunity for brands to expand their global presence, build strategic partnerships, and tap into emerging markets.